Music Canada & Canadian Music Week Announce Music Cities Summit at 2016 Conference
Members Canadian Music Week and Music Canada announced their international creative-economy summit “The Mastering Of A Music City”. The summit will host participants working as Global city planners and the music industry alike.
“The Mastering Of A Music City” Conference – a joint event by Music Canada, the international recording industry group IFPI, Music Cities Convention and Canadian Music Week – will explore in-depth the relationship between creative city planning, quality-of-life and the music industry.
The event was inspired first by Music Canada’s report on Toronto’s 2012 Music City initiative with Austin, and directly by Music Canada and IFPI’s internationally-acclaimed report The Mastering of a Music City, Key Elements, Effective Strategies and Why it’s Worth Pursuing. That report created a global stir when it debuted at the annual international music trade conference, Midem, in Cannes, France.
A practical, how-to document, “The Mastering Of A Music City” offers a concrete list for municipalities worldwide to create a music-friendly infrastructure – including the institution of music offices and advisory Boards, the opening of public spaces and places to music events, audience development and music tourism initiatives.
“Ultimately the goal is to create a more sustainable music community where artists and professionals can enjoy successful careers,” says Graham Henderson, President & CEO of Music Canada. “We want to see a world without musical borders.”
Frances Moore, IFPI Chief Executive adds: “Just imagine a world where you can go from country to country and find music cities in every one. That would be good for artists, good for record companies, good for city leaders and good for the wider public that just wants to enjoy great music.”
“Were excited to continue the Music Cities debate at Canadian Music Week,” says CMW President Neill Dixon. “The Mastering of a Music City’ initiative is one of the most exciting we’ve ever been involved in, with a tremendous potential economic upside.”
For more information on the Mastering of a Music City Summit click here.
The complete summit agenda is available here.
Don’t forget to stay to enjoy the first Canadian Live Music Awards!